Did you know that over one-third of small businesses in the US still don't have a website?
In this day and age, having a website for your small business is absolutely essential. But will any old website do the trick?
Having a website is better than not having a website at all, but the quality of your website can significantly impact how your audience views your brand and how much revenue you bring in.
Considering that, you might want to think about hiring a website designer. Let's take a look at the benefits of hiring a website design company.
It Saves You Time
Learning the ins and outs of website design and SEO will become your full-time job for a while if you decide to design your own website. Even so, it's likely that your site won't be as professional looking and reliable than if you were to hire a website design company.
That's not to criticize your design skills, on the contrary, you're so good at what you do that it's important that you put your energy towards what you do best. If you choose to make your own website vs hiring a designer, you'll be spending time away from operating your business. Or, in a worst-case scenario, you will be spending your free time making the site.
Hiring a Website Designer Means Your Site Will Be Optimized For SEO
Having a website won't do you much good if nobody knows that it's there. If you're wondering what to expect when hiring a website designer, one important factor is whether or not they will be able to optimize your site for SEO. Any reputable and experienced web design agency will be able to help boost your organic traffic by using SEO tactics in the creation of your site.
You'll Have a Reliable Website
What if you go to all the trouble of making your own website and the site is always crashing? Do you want to be constantly troubleshooting tax problems when you got bigger fish to fry?
When you hire a website design company, you can rest assured that the sites they billed you will be reliable. On top of that, they can help you to troubleshoot any issues that might crop up along the way.
The Design Will Be Pro
Website design is a multifaceted field that has to do with aesthetics, user experience, functionality, and more. A professional web designer will be able to make you a website that helps define your brand personality and depicts your business with all of the authenticity and professionalism it deserves.
You're Site Will Be Faster
One important factor that can influence your website traffic as well as your search ranking is how quickly your website loads. It can take quite a bit of experience to understand how to ensure quick loading time. If your website takes too long to load, more often than not, your customers will bounce off the site and look for their answers elsewhere.
It'll Look Great
People's attention spans these days are short. They make a first impression within milliseconds, which means that the initial vibe that any audience member get through your site is absolutely essential.
If your website comes off as old, boring, or clunky right from the get-go, you're going to lose the interest of your audience fast. You want to wow them right from the start, and hiring a website design company is a way to ensure that this happens.
You'll Make More Money
There are a number of reasons that hiring a website designer will lead to you making more money.
First, your website will simply look better in this will lead to people trusting your brand more and having a better impression of it. Over time, this will add up to mean that you have more customers who are interested in doing business with you.
Second, having a professionally designed website will lead to you ranking higher in search engines. This means that more website traffic will come to your site organically and that means you'll make more sales.
It'll Be Optimized For Mobile
More and more people are leaving their laptops closed and surfing the web on their smartphones. What this means is that your website needs to be responsive to display correctly on multiple different devices. If your website is not optimized for mobile devices, you will inevitably lose prospective customers who can't be bothered to try and navigate your site. Instead, they will head over to one of your competitor's sites, where they have bothered to hire a professional web design company to create them and up to date, mobile-y optimized site.
Is It Time For You to Hire a Website Designer?
Advantage Services has been in business since 1997, creating custom solutions that work for you all along the way. Our team is made up of experts in our field that are creative and technologically savvy. We lives to help you find creative solutions that support your business and help to make it grow.
Hiring a website designer is one of the best things that you can do for your growing business. While it's possible to make your own website, outsourcing this responsibility can ensure that your site is pro right from the start and that you can focus your energies where they are most needed.
Contact us today if it's time for you to take your business and your website to the next level.